Branding and print collateral for a multi brand destination shopping store.
Established in 2007 the store in the beachside town of Mount Maunganui it has history & reputation of being fabulously fun while the shopping experience is premium & of an international quality with both local & international brands.
The Sisters & Co logo emulates this through the use of a modern feminine serif typeface with the addition of a glyph flourish which has a visual link to history and quality.
The colours used, rich and indulgent – British Racing Green & Warm White pared with printing techniques gold foil & embossing reflect the brands values quality, timeless, luxury, aspirational & feminine.
Photography Kirsty Dawn